What the heck is “copy,” and why do you need it?
“Copy” is the quick and easy way of saying “copywriting.”
Now what the heck is “copywriting?”
Copywriting is the writing of anything you use on a daily basis to communicate with your clients, your colleagues, etc.
In short, copy is every single little word you write for your business.
That means an email, a Facebook post, a Tweet, truly anything!
Now do you see why copy is so important?
Without copy, your business couldn’t exist.
So guess what that means? You’re already a copywriter! You’ve written words for your business, which makes you an official copywriter!
You may not feel like a super skilled or experienced copywriter, but you are certainly on your way there. With a little bit of guidance, you will soon be calling yourself a master writer.